Sex in advertising spreads to insurance companies — and hard!
Friday, January 29th, 2010 at
6:09 am
Comments (10)
Sex in advertising has always been heavily criticised but never really stemmed. Now, half naked women are helping to push insurance products in the UK. Budget van insurance and Bennetts motorcycle insurance stand out heavily with their attempts of pushing lingerie babes in the faces of potential customers (literally!) to entice them. The stiff-upper-lip we previously expected from British insurers is simply quivering with excitement as these marketing exercises seem to be working. More at: www.noclaimsdiscount.co.uk/news/
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